THE BIG 5 GOES SMART WITH KONDUKO

Number One event for the construction industry in the Middle East introduces Konduko’s digital handshake, a leading event technology that puts the power of engagement back into the hands of the visitors.

Middle East’s largest and most influential event for the construction industry is going smart this year. Introducing the new Konduko Smart Event service, The Big 5 2017 is set to revolutionise the way B2B meetings are held within the construction sector, offering an unparalleled experience to the over 78,000 participants expected at the Dubai World Trade Centre from 26 to 29 November. 

With Konduko, visitors are back in control of the information they collect, and can also decide who they want to share their personal information with. Via their smart badge and with zero learning curve, visitors are empowered to opt-in to receive any content stored on the Konduko Reader available throughout the show floor.

Rethinking the traditional lead generation concept, the Konduko Digital Handshake initiates long-term meaningful business relationships. With an average of 80% visitor using the system, Konduko is consistently achieving engagement levels 2.3 times above the industry average. For this reason, after successfully introducing the service at FM Expo and Outdoor, Design and Build Show in 2016, dmg events Middle East, Asia & Africa has confirmed Konduko & Info Salons as Smart Event partners for its flagship exhibition in Dubai.

Matthew Harris, Founder & CEO of Konduko, said: “We are enjoying working for these large shows as we get to know our technology better. For example, we already know visitors interests before they arrive, but we are now seeing new trends regarding who they interact with impulsively. By ensuring 100% of the visitors are able to interact digitally, the service is now providing a complete picture of event floor engagement for organisers for the first time.”

“Our mission is to offer an exceptional event that enables construction industry professionals to network, learn and do business effectively in one place, at one time. In our effort to improve the visitor experience every year, we decided to introduce Konduko’s service at The Big 5 2017, making it easier than ever for our visitors to collect information from the show floor,” stated Josine Heijmans, dmg events’ Portfolio Event Director.

The Konduko Smart Event platform is now being used at leading tradeshows across the Middle East region and Asia. To know more about Konduko and The Big 5 2017, visit www.konduko.com and www.thebig5.ae

 

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Jessica Scopacasa Public Relations Manager, dmg events Middle East, Asia & Africa
Jessica Scopacasa Public Relations Manager, dmg events Middle East, Asia & Africa
About The Big 5

25 - 28 November 2019, Dubai World Trade Centre

The Big 5 is the region’s largest and most influential event for the construction industry.

Since 1979, the event has launched hundreds of thousands of products boosting the expansion of the Middle East and African markets. It has facilitated partnerships, advanced knowledge and industry best practices, while serving as the gateway for international companies to access the region.

Celebrating its 40th anniversary this year, the event is set to support construction companies through a shifting economic landscape, boost business, launch the latest building solutions, educate industry professionals, and foster best practices championing technological innovation. 

For the first time, The Big 5 covers the full construction cycle. Not only does it showcase products across six dedicated product sectors: MEP services, Building Interiors & Finishes, Building Envelope & Special Construction, Construction Tools & Building Materials, Construction Technology & Innovation, and the all new Offsite & Modular Construction.

It also runs alongside six specialised events enabling industry professionals to source products from around the globe for every stage of the construction projects: The Big 5 Heavy, Middle East Concrete, HVAC R Expo, Middle East Stone, The Big 5 Solar, and the Urban Design & Landscape Expo.

Beyond bringing to Dubai over 20,000 innovative building solutions to over 68,000 expected visitors, the seven co-located events provide more than 220 complimentary high-level summits, practical seminars, and CPD-certified workshops to foster collaboration, support best practices, and provide effective solutions to today’s industry challenges.

In order to promote technological innovation in the construction sector, the event also features The Big 5’s Start-Up City, the Live Innovation Zone, and the FutureTech Construction Summit, among others.

The Big 5 is organised by dmg events and is free to attend for all pre-registered visitors. Free online registration closes on 24 November 2019; 200 AED entrance fee will be charged to non-registered visitors.

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To know more, visit www.thebig5.ae


About dmg events

dmg events is a leading organiser of face-to-face events and a publisher of trade magazines.

We aim to keep businesses informed and connect them with relevant communities to create vibrant marketplaces and to accelerate their business through face-to-face events.

dmg events organises more than 80 events across 25 countries, attracting over 425,000 attendees and delegates every year. The company’s portfolio of products includes many industry-leading events in the energy, construction, hospitality & design, coatings and transportation sectors. ADIPEC, The Big 5, Gastech, EGYPS, The Hotel Show and INDEX are the company’s flagship events. For more information visit www.dmgevents.com.

Founded in 1989, the company is headquartered in Dubai, UAE, and is a wholly-owned subsidiary of the Daily Mail and General Trust plc (DMGT, www.dmgt.co.uk), one of the largest media companies in the United Kingdom.